Is Possible To Do SEO For API Content?

- 1 answer

One of my client having website which is entirely based on API Content i.e. content coming from 3rd party website. He wants to do some seo on the data. I wonder if it is possible as there is data not available in his database and i think google crawler redirect to 3rd party website while crawling on such pages. We already asked for permission from that website owner to let us store API data on our end in order to do some SEO but he refused our request.

It will be highly appericited if you can suggest any other way that should not be against policies and guidelines.

Thank You Vikas S.



Yes - with a huge BUT:

Google explains how parameters can be set within their Search Console (Google Webmaster) and how these can effect the crawler's behaviour.

@Nadeem Haddadeen is right with the canonical links between duplicates. There's also an issue if you don't have consistent content when calling up the same parameters. This essentially makes your page un-indexable as it's dynamic content. If you are dealing with dynamic content then you need to optimise a host page based around popular queries rather than trying to have your content rate itself.